Voyeurism

Voyeurism - The gaining of sexual pleasure though visuals in video/film. Goodwin says that the female body is shown with fragmented shots, emphasizing a sexualized treatment of the star used to flatter the male star ego, for example: artist like 50 cent and Snoop Dogg who use a lot of females in their videos to boost their image.

This video is once again another brilliant and convincing performance from Beyonce, an artist who represents female power in her songs, making her a global star. Watch out for her performance between 1:18-1.22. This short sequence of shots are just an incredible bit of voyeurism. Close up of her face, positioning the audience on top of her, connoting a sexual position. Then Beyonce waves her finger and refuses you, next shot, she's got her back to you as she looks in the mirror. The visuals are saying "you can look, but you can't touch", this is teasing the audience, and pleasuring them, creating 'Voyeurism'.